Trainer of Professional Tour Guides in the UK

Cadence Training is dedicated to training great guides who bring places to life for visitors to the UK

Our values

Our values underpin everything we do as professional trainers in the tourism industry.

Quality

Using the best professionals to deliver timely and appropriate training.

Learner-centred

Using technology blended with practical training to support outstanding learning experiences

Care

To look to the well-being of students at all times, with accessible learning materials and the dedicated support of a designated tutor.

Industry-aligned

To ensure our training matches the business need of the industry and that our students will succeed in the profession.

Training the Cadence Way

Using our values as a basis for our training methods means we provide a thorough and up-to-date learning experience for our students.
Each of our courses contains these four elements.

In-person teaching at various sites in the region

We use professionals and experts in the field who uphold our values and will provide the best training possible for our students. We believe in the students getting plenty of practical experience and feedback from the start – and encourage them to take ownership of their learning and learn in an active, rather than passive, manner. Practical training includes presentation and communication skills, as well as workshops that will enhance the students’ skill-set and business knowhow.

Active learning

Experts in the field

Practical skills

Regular feedback

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Our Learning Portal is available 24/7

Many people have experienced flat and uninspiring methods of teaching online. We are bringing things firmly up-to-date with the services of a Learning Designer well-versed in the digital learning industry and in techniques to engage students. Online lectures are recorded and accompanied with notes and tasks for the student to watch and work on in their own time. Tests on knowledge are also available on our online student portal and can be taken as many times as the student wishes.

Accessible

Test your knowledge

Flexible

Latest in Learning Technology

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Online live sessions via Zoom

Our online sessions take place on Zoom and are specifically for Q&A on a topic after the students have absorbed the lecture on that topic, live quizzes, and discussion. We hold panel discussions online where professionals in the industry and in the topic on hand will have a conversation and students can listen, contribute or ask questions. Think of our online panel discussions as an interactive podcast!

Interactive

Instructive

Engaging

Current

Attend an Open Day

Support from your own personal tutor

Each student will have time with a designated tutor – in small groups and also regular one-to-one time. Our tutor system ensures the well-being of the students is always paramount; it enables us to monitor the students’ progress, offer feedback and suggestions and all the support they need. The one-to-ones are an opportunity for students to discuss practical tasks in depth, or privately raise any questions or issues with which they are struggling. We also have an overall Welfare Lead who is another point of contact.

Tutor-led group seminars

Support

Private one-to-one sessions

Mentoring

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Bristol suspension bridge

Our current course

Blue Badge Guide for Somerset, Glos. & Wilts.

We are delighted to offer this course to become a Blue Badge Guide in this fabulous region of the ceremonial counties of Somerset (which includes Bristol and Bath), Gloucestershire and Wiltshire. It will run in 2026 / 2027. Please send us an Expression of Interest through our Contact Form if you are interested in attending an Open Event and finding out more.

The region

Has a vibrant visitor economy and many award-winning attractions and destinations

Has not had a Blue Badge training course since 2018

Is in need of new Blue Badge Guides so visitors can make the most of their time in this special corner of the UK

What is a Blue Badge Guide?

It is the highest recognised qualification in tourist guiding in the UK, awarded by the Institute of Tourist Guiding.

A Blue Badge Guide is an ambassador for the region, showcasing all it has to offer in an accessible and entertaining way.

It is a profession that can make for a flexible career option – with the possibility to have an interesting and varied long-term career.

About the course

The course will use the teaching methods listed above, always defined by our values.

It is a part-time course, with teaching taking place on evenings and at weekends. Self-study must be undertaken outside of those sessions.

During the course you will develop many skills to start or develop your career as a guide.

Attend an Open Event

We are holding four online Open Events in November 2025 and January 2026. These are free to attend and a chance to find out more about the course, meet us, and ask any questions you may have.

If you would like to attend one of these, please click below and express your interest. Thank you and look forward to meeting you!

Apply today

Applications are open from 1st September 2025 to 15th February 2026. We welcome applications from people of all backgrounds and all levels of experience. We also have a limited number of spaces for guides who are badged for another region who would like to have the Blue Badge for this region. Interviews will be held from November 2025 to the end of February 2026. We look forward to inviting you onto the course!